Dynamic leader, long-term relationship builder, accomplished Integrated Marketing Strategist with a proven track record of leadership positions in Hispanic and Multi-cultural markets.
 

• Creation of successful outreach programs for world-renowned health care companies, financial institutions; telecommunications services; and consumer goods brands.

• Highly effective director of start-up businesses and turnaround efforts in the national US Hispanic market.

• Sophisticated digital skills, extensive knowledge of CRM, traditional and social media planning and campaign execution.

• Author of multi-platform strategies and One to One Marketing programs that exceed business objectives.

• Performance-driven manager with outstanding training and presentation skills.  

• Drove new business growth at several advertising agencies with innovative programs that increased billings and revenue.

• Committed to students, parents and schools, with mentoring skills to motivate struggling students, increase engagement in school programs and improve schools’ college acceptance rate.

• Fully proficient in English and Spanish